Internet users characteristics and behaviors
Internet users have the following characters and behaviors in common
1. Most users use social networks especially youth group
2. Most of internet users are youth and prefer chat, music and games sites
3. Most visited sites are Facebook, YouTube
4. Most internets’ user use emails preferably hotmail, yahoo and Gmail
5. About 95% of internet users use search engines to find internet contents and 70% uses Google, 15% uses Yahoo, 10% uses BING/MSN and 5% uses other search engines
6. Most internet users are technologically attracted
7. Most internet users are price sensitive
8. Most internet users are influenced by promotions and offers
9. Most internet users are moved by references and testimonial of the marketed product/service
Most internet users like demos, try first before buying
Most internet users like quick response to queries
Low income users have low speed internet connection or seasonal access to the internet
High income users have high speed broadband internet and always connected to the internet
Internet user want to see prices against products or services